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Posts Tagged ‘Practices’

Not-Actually-the-Best Local SEO Practices

December 12, 2017  |  SEO  |  , ,  |  Comments Off

Posted by MiriamEllisIt’s never fun being the bearer of bad news. You’re on the phone with an amazing prospect. Let’s say it’s a growing appliance sales and repair provider with 75 locations in the western US. Your agency would absolutely love to onboard this client, and the contact is telling you, with some pride, that they’re already ranking pretty well for about half of their locations. With the right strategy, getting them the rest of the way there should be no problem at all. But then you notice something, and your end of the phone conversation falls a little quiet as you click...

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SEO Best Practices for Canonical URLs + the Rel=Canonical Tag – Whiteboard Friday

July 15, 2017  |  SEO  |  , , , , , ,  |  Comments Off

Posted by randfishIf you've ever had any questions about the canonical tag, well, have we got the Whiteboard Friday for you. In today's episode, Rand defines what rel=canonical means and its intended purpose, when it's recommended you use it, how to use it, and sticky situations to avoid. Click on the whiteboard image above to open a high-resolution version in a new tab! Video TranscriptionHowdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week, we're going to chat about some SEO best practices for canonicalization and use of the rel=canonical tag. Before we do that, I think it pays to...

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15 SEO Best Practices for Structuring URLs

February 25, 2015  |  SEO  |  , , ,  |  Comments Off

Posted by randfish It's been a long time since we covered one of the most fundamental building blocks of SEO—the structure of domain names and URLs—and I think it's high time to revisit. But, an important caveat before we begin: the optimal structures and practices I'll be describing in the tips below are NOT absolutely critical on any/every page you create. This list should serve as an "it would be great if we could," not an "if we don't do things this way, the search engines will never rank us well." Google and Bing have come a long way and can...

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Breaking the SEO Rules: When Not to Follow Best Practices – Whiteboard Friday

May 30, 2014  |  SEO  |  , , , , , ,  |  3 comments

Posted by Cyrus-Shepard Best practices are set in place to guide us toward success in most situations. Not all situations. In today's Whiteboard Friday, Cyrus shows us several instances in which it's actually best to break the rules and throw those best practices out the window. For reference, here's a still of this week's whiteboard! Video Transcription Howdy Moz fans. Welcome to another edition of Whiteboard Friday. I'm Cyrus Shepard. Today we're going to be talking about one of my favorite subjects -- breaking the SEO rules, and when not to follow best practices. Now, best practices are something we talk a lot about here at Moz, and...

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Client-Side Security Best Practices

November 18, 2013  |  Databases  |  , , ,  |  Comments Off

Thanks to HTML5, more and more of an applications’ logic is transferred from server-side to client-side. This requires front-end developers to focus more on security. In this article I will show you how to make your apps more secure. I will focus on techniques that you may not have heard about, instead of just telling you that you have to escape HTML data entered in by users.Don’t Even Think About HTTPOf course I don’t want you to serve your content with FTP or plain TCP. What I mean is that if you want your users to be safe when using...

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