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Posts Tagged ‘Local’

Here’s How I’m Using Moz Content for Mining Local Link Opportunities

May 26, 2016  |  SEO  |  , , , , , ,  |  Comments Off

Posted by David_FarkasThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.[Estimated read time: 8 minutes] Creating content for local link building can be intimidating. Sure, you know your business. You know your area, but do you know what locals want to read about? You can always guess, and you might strike gold. My guess is you don’t have the time, resources, or budget for guesswork. I don’t either, which is why...

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Getting Local Store Locator SEO Right

May 24, 2016  |  SEO  |  , , , ,  |  Comments Off

Posted by MiriamEllis[Estimated read time: 9 minutes] Right now, a customer is trying to find your local business. How quickly are you delivering the NAP, directions and other details he needs, on the go? Volumes of excellent free advice have been written for small businesses about creating quality, optimized local landing pages, but today, I’d like to talk about a topic that has received much less attention: helping customers discover locations when you’ve got a ton of them. This article is for the medium-to-large business with 20, 100, 500 physical locations and a pressing goal to have each one be found...

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Moz Local: Fixing the Accuracy Pain Point

May 12, 2016  |  SEO  |  , , , ,  |  Comments Off

Posted by dudleycarr[Estimated read time: 3 minutes] At the end of last year, we launched Moz Local Insights, and then I read this comment on Phil Rozek’s blog: “To be honest, we’ve been finding issues in the citation quality — it seems like their directory partners are changing up how they update information and not keeping stuff as consistent as we’d all like. I’d like Moz to focus on that and make that rock solid first — because right now, we really can’t rely on the results we’re getting from InsiderPages and SuperPages (for example). And listings that were “fixed” magically...

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The Local SEO Agency’s Complete Guide to Client Discovery and Onboarding

April 28, 2016  |  SEO  |  , , , , , ,  |  Comments Off

Posted by MiriamEllisWhy proper onboarding mattersImagine getting three months in on a Local SEO contract before realizing that your client’s storefront is really his cousin’s garage. From which he runs two other “legit” businesses he never mentioned. Or that he neglected to mention the reviews he bought last year. Worse yet, he doesn’t even know that buying reviews is a bad thing. The story is equally bad if you’re diligently working to build quality unique content around a Chicago client’s business in Wicker Park but then realize their address (and customer base) is actually in neighboring Avondale. What you don’t know will...

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The 9 Most Common Local SEO Myths, Dispelled

April 23, 2016  |  SEO  |  , , , ,  |  Comments Off

Posted by JoyHawkins[Estimated read time: 7 minutes] I regularly hear things in the Local SEO world that many people believe, but which are completely false. I wanted to put some of these myths to rest by listing out the top 9 Local SEO myths that I run into most frequently. 1. Deleting your listing in Google My Business actually removes the listing from Google.Business owners will often question how they can get rid of duplicate listings on Google. One of the more common things people try is claiming the duplicate and then deleting it from the Google My Business Dashboard. When...

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