Posts Tagged ‘Local’

How to Perform the Ultimate Local SEO Audit

November 5, 2014  |  SEO  |  , , ,  |  Comments Off

Posted by Casey_Meraz Every business that competes in a local market and who competes for the display of localized results in SERPs will likely find the need to conduct a local SEO audit at some point. Whether you've hired an SEO in the past or not, the best way to beat the competition is to know where you stand and what you need to fix, and then develop a plan to win based on the competitive landscape.  While this may seem like a daunting task, the good news is that you can do this for your business or your client using this Ultimate Local...

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Announcing LocalUp Advanced: Our New Local SEO Conference (and Early Bird Tickets!)

October 25, 2014  |  SEO  |  , , , , , , ,  |  Comments Off

Posted by EricaMcGillivray That's right, Moz fans, we're diving into the the Local SEO conference space. Join us Saturday, February 7th in Seattle as we team up with Local U to present LocalUp Advanced, an all-day intensive local SEO conference. You'll learn next-level tactics for everything from getting reviews and content creation to mobile optimization and local ranking factors. You'll also have opportunities to attend workshops and meet other people who love local SEO just as much as you. Don't miss the early bird deal! The first 25 tickets receive 0 off registration. Moz or Local U Subscribers: 9 (9 early-bird) General Admission: 9 (9...

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Scaling Geo-Targeted Local Landing Pages That Really Rank and Convert – Whiteboard Friday

October 18, 2014  |  SEO  |  , , , , , , , , ,  |  Comments Off

Posted by randfish One question we see regularly come up is what to do if you're targeting particular locations/regions with your site content, and you want to rank for local searches, but you don't actually have a physical presence in those locations. The right track can depend on a few circumstances, and in today's Whiteboard Friday, Rand helps you figure out which one is best for your organization. For reference, here's a still of this week's whiteboard! Video Transcription Howdy Moz fans, and welcome to another edition of Whiteboard Friday. This week we're talking about geo-targeted or geo-specific local landing pages for companies that...

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Announcing the 2014 Local Search Ranking Factors Results

October 14, 2014  |  SEO  |  , , , , , ,  |  Comments Off

Posted by David-Mihm Many of you have been tweeting, emailing, asking in conference Q&As, or just generally awaiting this year's Local Search Ranking Factors survey results. Here they are! Hard to believe, but this is the seventh year I've conducted this survey—local search has come a long way since the early days of the 10-pack way back in 2008! As always, a massive thanks to all of the expert panelists who in many cases gave up a weekend or a date night in order to fill out the survey. New this year As the complexity of the local search results has increased, I've...

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Pigeon Advice from Top Local SEOs and a Pigeon-Proofing Checklist

September 5, 2014  |  SEO  |  , , , , , ,  |  Comments Off

Posted by MiriamEllis If you work in Local SEO, chances are you've been fielding tons of questions from clients since Google rolled out the Pigeon update in late July. Need a little extra support providing sound advice in what are still the early days of this development that has caused both organic and local ranking shakeups? Here's your chance to learn what six of the finest Local SEOs on the map are telling their own clients and readers about Pigeon, followed up by a checklist aimed at helping you Pigeon-proof your local presence. Read closely, and I believe you'll find some gems...

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