Warning: include_once(js/ie.php): failed to open stream: No such file or directory in /home3/gcalas/public_html/tut7.com/wp-content/themes/bigfeature/header.php on line 15

Warning: include_once(): Failed opening 'js/ie.php' for inclusion (include_path='.:/opt/php54/lib/php') in /home3/gcalas/public_html/tut7.com/wp-content/themes/bigfeature/header.php on line 15

Posts Tagged ‘Guide’

The Beginner’s Guide to Structured Data for SEO: How to Implement Structured Data

September 12, 2017  |  SEO  |  , , , ,  |  No Comments

Posted by bridget.randolphPart 2: How to implement structured data for SEOWelcome to Part 2 of The Beginner’s Guide to Structured Data: How to Implement Structured Data for SEO. In Part 1, we focused on gaining a high-level understanding of what structured data is and how it can be used to support SEO efforts. (If you missed Part 1, you can go check it out here). In Part 2, we’ll be looking at the steps to identify opportunities and implement structured data for SEO on your website. Since this is an introductory guide, I’ll be focusing on the most basic types of markup...

Read More

The Beginner’s Guide to Structured Data for SEO: A Two-Part Series

September 7, 2017  |  SEO  |  , , , , ,  |  Comments Off

Posted by bridget.randolphPart 1: An overview of structured data for SEOSEOs have been talking about structured data for a few years now — ever since Google, Bing, Yahoo! and Yandex got together in 2011 to create a standardized list of attributes and entities which they all agreed to support, and which became known as Schema.org. However, there's still a lot of confusion around what structured data is, what it’s for, and how and when to implement structured data for SEO purposes. In fact, a survey carried out last year by Bing found that only 17% of marketers are using (or...

Read More

The Lazy Writer’s Guide to 30-Minute Keyword Research

July 27, 2017  |  SEO  |  , , , , ,  |  Comments Off

Posted by BritneyMullerYou, a content marketing ninja, are able to wield immense SEO reach with your content in ways most SEOs (*cough* like myself) can only dream of. BUT, you’re not leveraging keyword research to your advantage! The fact that you can discover how many people per month are searching for something, what words they're using, and what questions they're asking still blows my mind! Keyword research doesn’t have to be a marathon bender. A brisk 30-minute walk can provide incredible insights — insights that connect you with a wider audience on a deeper level. Why keyword research is essential [Case Study]My previous company,...

Read More

A Beginner’s Guide to Marketing Automation

July 26, 2017  |  SEO  |  , , ,  |  Comments Off

Posted by Angela_PetteysTo say marketing automation is a complex subject is putting it mildly. On the surface it seems simple enough, but once you get just a little bit deeper into it, it’s overwhelming. Even if you work with marketing automation on a daily basis, it can be hard to describe. When used correctly, marketing automation can be useful in helping sales and marketing teams do their jobs more effectively so they can reach their goals. But there are also a lot of misunderstandings about what marketing automation is and isn’t. Let’s try to get a better understanding of what marketing...

Read More

Fighting Review Spam: The Complete Guide for the Local Enterprise

July 18, 2017  |  SEO  |  , , , , , ,  |  Comments Off

Posted by MiriamEllisIt’s 105 degrees outside my office right now, and the only thing hotter in this summer of 2017 is the local SEO industry’s discussion of review spam. It’s become increasingly clear that major review sites represent an irresistible temptation to spammers, highlighting systemic platform weaknesses and the critical need for review monitoring that scales. Just as every local brand, large and small, has had to adjust to the reality of reviews’ substantial impact on modern consumer behavior, competitive businesses must now prepare themselves to manage the facts of fraudulent sentiment. Equip your team and clients with this article, which...

Read More