Posted by Everett SizemoreThere are tons of ways to build links into the home page or blog/article pages of an e-commerce website. But most e-commerce SEOs suffer from the same problem: It's not so easy getting links into categories or product detail pages (PDPs). The e-commerce SEO's conundrum: The pages that generate revenue are the ones you hope to rank highly, yet they're the ones to which nobody wants to link. Of course, you've already done all of the interlinking from your most linked-to pages into your product and category pages right? So now it's time to take the...

In this week's Whiteboard Friday, Rand Fishkin explains how to turn boring product pages into conversion-worthy product selling machines. These tips are topical (with the holiday season coming up), useful and in most cases, reletively easy to implement. Video Transcription Howdy, SEOmoz fans. Welcome to another edition of Whiteboard Friday. Today we're talking about ecommerce pages, specifically how to make them unique, interesting, great content, and something that will draw in natural links. I know that a lot of folks out there who run ecommerce websites -- it doesn't matter what you're selling consumer products, B-to-B products, in this case, I am doing an office supplies...

The moment you decide to run an online store selling your favorite stuff, you are immediately thrown with dozens of questions and obstacles. For starters, you’ll need to decide between clean inventory/excess stock, then comes the resource for products. Ultimately, when it comes to open an e-commerce site, the biggest decision is – Which platform should I use? The software you’ve decided upon will be the foundation of your entire e-commerce site and will not likely be changed in the future, therefore it’s utmost important that you know all of the best one before you choose and regret later. In...

E-commerce design requires much of the same design knowledge and skill as any other type of web design. The pages are built from many of the same elements – headers, footers, columns, graphics, and text, among other things. But there are additional elements that need to be considered, from both a design and usability standpoint. Site architecture is often more complicated, with products sometimes falling into multiple categories. Product pages need to be laid out in a way that makes it easy for customers to see exactly what it is they’re getting. And the checkout process needs to be as...

Mаdе bу Billion Studio, Devious Cart іѕ probably one οf thе nicest free e-commerce WordPress theme wе’ve seen ѕο far. It hаѕ a simple аnd сlеаn layout. If уου аrе thinking οf using WordPress аѕ a platform fοr уουr e-commerce site, thіѕ theme сουld bе whаt уου аrе looking fοr.

Devious Cart requires WP e-Commerce plugin tο perform thе shopping cart functionality, bυt without thе plugin, Devious Cart theme wіll still work.

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KingCart via wplover

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