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Posts Tagged ‘Constant’

Constant Content: The Silver Bullet for Failing Content Marketing Strategy

April 6, 2017  |  SEO  |  , , , , , ,  |  Comments Off

Posted by SimonPensonIncredible, isn’t it? Despite all the fanfare and pageantry that has followed content marketing over the last few years, fewer than 6% of marketers confidently claim to be executing content marketing strategies properly. It’s just one of a handful of eye-popping stats to come out of the State of Content Marketing Survey, a major new survey of senior UK marketers this month as part of a campaign to help create healthy debate around the misunderstood tactic. With more budget than ever before pouring into the approach (60% of those surveyed said they were opening the purse strings further in 2017)...

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