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Posts Tagged ‘boycott google’

Getting hreflang Right: Examples and Insights for International SEO

April 15, 2014  |  SEO  |  , , , , , ,  |  Comments Off

Posted by DaveSottimano Most of us will remember the days in SEO where geotargeting was nearly impossible, and we all crawled to the shining example of Apple.com as our means of showcasing what the correct search display behaviour should be. Well, most of us weren't Apple, and it was extremely difficult to determine how to structure your site to make it work for international search. Hreflang has been a blessing to the SEO industry, even though it's had a bit of a troubled past.  There's been much confusion as to how hreflang annotations should work, what is the correct display behaviour, and...

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So You Have a Mobile-Friendly Website. What Now?

March 31, 2014  |  SEO  |  , ,  |  Comments Off

Posted by bridget.randolph This post is based on a presentation I gave in October at SearchLove London 2013. The full slide deck is embedded at the end of the post. Also, use this link to watch the video of the presentation for free! :) ---- Lots of people can tell you why you need a mobile-friendly website. And lots of people can tell you how to build one. Including me. There have been countless posts and articles and guides written about how to...

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Getting Reviews the Right Way for Local Businesses

March 24, 2014  |  SEO  |  , , , , ,  |  Comments Off

Posted by katemorris It's the bane of every business that relies on local traffic: reviews. Reviews are not new to business. We have been dealing with them in business since we had businesses and people could talk. In the last few years, we have been able to participate in the conversations that happen between consumers. Local reviews are just an extension of word of mouth marketing. It's a permanent record of consumer's thoughts of your business much like social media. The worst part is having no reviews, or having...

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You! Be Informed! #0059 – Github Dev Quits Over Sexism

March 23, 2014  |  Samples  |  , , , , , ,  |  Comments Off

Github, an open source code sharing community is a household name for web developers. It’s common practice in the industry to hunt for new and fresh code to jazz up our latest projects and “fork” code for websites. On March 15, Julie Ann Horvath, the developer behind the Passion Projects, announced in her tweets that she would be quitting over sexism and a toxic work-culture environment.   I’ve been harassed by ‘leadership’ at GitHub for two years. And I am the first developer to quit. — Julie Ann Horvath (@nrrrdcore) March 15, 2014 I regret defending GitHub’s culture to feminists for the last two years. I’m sorry...

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How Can Mobile SEO Help my Non-Mobile or Local Business?

March 22, 2014  |  SEO  |  , , , , ,  |  Comments Off

Posted by randfish Google recently said that mobile search volume could exceed desktop search volume by the end of 2014. Don't panic, though; there's quite a bit more nuance to the trend than most people realize. In today's Whiteboard Friday, Rand helps us understand that nuance, and talks about how we can level-up our mobile game in ways that will benefit our businesses regardless of whether and when Google's forecast comes true. Whiteboard Friday - How Can Mobile SEO Help My Non-Mobile or Local Business_1 wistiaEmbed = Wistia.embed("noxyd73bur"); ...

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