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Archive for January, 2016

Moz Announces $10 Million Financing Round to Build on Momentum of New Products

January 30, 2016  |  SEO  |  , , , , , ,  |  Comments Off

Posted by SarahBirdGreetings, Moz Community!We’ve been very busy at Moz. In keeping with my tradition, I’ll tell you what we’ve been up to in excruciating detail in my upcoming 2015 Year in Review post (next week). But first, some big news! Moz closed a million Series C round of financing yesterday. We’ve got great VC partners in Foundry Group and they are ponying up the entire round. Unlike Jack Donaghy, my leadership mentor, I’m buzzing with excitement. I have ambitious goals for Moz and it feels fantastic to get more support on our journey. [The Aspiration]The fundamental relationship between...

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Targeted Link Building in 2016 – Whiteboard Friday

January 29, 2016  |  SEO  |  , , , , ,  |  Comments Off

Posted by randfishSEO has much of its roots in the practice of targeted link building. And while it's no longer the only core component involved, it's still a hugely valuable factor when it comes to rank boosting. In this week's Whiteboard Friday, Rand goes over why targeted link building is still relevant today and how to develop a process you can strategically follow to success. Click on the whiteboard image above to open a high resolution version in a new tab! Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're going to chat about four questions that...

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My Single Best SEO Tip for Improved Web Traffic

January 28, 2016  |  SEO  |  , , ,  |  Comments Off

Posted by Cyrus-ShepardHowdy Moz Fans, After more than 5 years — including an 18-month hiatus as a Moz associate — tomorrow marks my last day working as a Mozzer. Make no mistake — I love this job, company, and community. Moz has taught me to be a better marketer. Both Rand Fishkin and Sarah Bird (and many others) have taught me more about emotional intelligence and how to treat others than I thought possible of myself. Moz has introduced me to amazing coworkers and industry folk around the world. I’m truly grateful for this experience. Since my first YouMoz post was accepted for...

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Manufacturing Serendipity: How to Create Content that Captivates Your Audience

January 27, 2016  |  SEO  |  , , , , ,  |  Comments Off

Posted by Isla_McKettaFifteen minutes into my first ever flight with my newborn son — a flight that had been delayed for an hour and a half, during which we'd held off feeding him so he could eat on the way up to make sure his little ears wouldn't pop from the pressure and he wouldn't start the flight screeching — fifteen minutes in, we were still ascending and even with his little head concealed beneath a nursing scarf, I could tell he was starting to get full. I was terrified. If he started screaming I had no idea how we would...

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The Most Important Things We Learned About Google’s Panda Algo

January 26, 2016  |  SEO  |  , , , , , , ,  |  Comments Off

Posted by jenstarWebmasters were caught by surprise two weeks ago, when Google released many new statements about their Panda algorithm to The SEM Post. Traditionally, Google tends to be rather quiet about their search algorithms, but their new comments were a departure from this. Google was quite transparent and shared a lot of new Panda-related information that many SEOs weren't aware of. Here are what I consider to be the top new takeaways from Google about the Panda algorithm. These are all things that SEOs can put into action, either to create new, great-quality content or to increase the quality value...

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