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Archive for January, 2015

Learn From Dana Lookadoo, Support Her Medical Fund

January 31, 2015  |  SEO  |  , , , , , ,  |  Comments Off

Posted by jennita One aspect of the Moz Community that doesn't get mentioned enough is the individual community members who were here in the early days of SEOmoz. The folks who stuck around when our tools were brand new, when Rand was "just another SEO guy," and when our community was really just a bunch of folks talking about SEO. One of those early members was Dana Lookadoo. She joined Moz in April 2007, and has been a supporter, trainer, and mentor to many others ever since. Whether it's the blog posts she's written, the thoughtful comments she's left, or the presentations...

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A Universal SEO Strategy Audit in 5 Steps – Whiteboard Friday

January 30, 2015  |  SEO  |  , , , , ,  |  Comments Off

Posted by randfish When it comes to building an SEO strategy, many marketers (especially those who don't spend a significant amount of time with SEO) start off by asking a few key questions. That's a good start, but only if you're asking the right questions. In today's Whiteboard Friday, Rand puts the usual suspects on the chopping block, showing us the five things we should really be looking into when formulating our SEO strategy. For reference, here's a still of this week's whiteboard! Video transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we're chatting about building an SEO...

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Leveraging Panda to Get Out of Product Feed Jail

January 29, 2015  |  SEO  |  , , , ,  |  Comments Off

Posted by MichaelC This is a story about Panda, customer service, and differentiating your store from others selling the same products. Many e-commerce websites get the descriptions, specifications, and imagery for products they sell from feeds or databases provided by the manufacturers. The manufacturers might like this, as they control how their product is described and shown. However, it does their retailers no good when they are trying to rank for searches for those products and they've got the exact same content as every other retailer. If the content in the feed is thin, then you'll have pages with...well....thin content. And if...

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Notegraphy, Graphic Design Meet Note-Taking

January 29, 2015  |  Samples  |  , , , ,  |  Comments Off

Beautifully designed writing. Most people these days scroll through plain or lifeless text posts in different social media networks like Tumblr, Facebook, and Twitter. While this may be normal for some, designers like us just can’t help but crave for something extraordinary — some beautiful design. If you’re tired of staring at black text on white background all day, then this app shall be your new companion and best friend! Coined by the industry as “The Instagram for text”, Notegraphy is a free web and mobile app that instantly transforms your plain text posts online into beautifully designed images. It gives personality...

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How to do Keyword Research in 90 Minutes

January 28, 2015  |  SEO  |  , ,  |  Comments Off

Posted by Jeremy_Gottlieb Everyone's been in the position where there's a million and one things going on, but a client (or you) still requires top-notch keyword research. So something needs to get done in a pinch. Searching around the internet and learning more about the trendiest aspects of keyword research (because let's face it, either it's been a while since you last did it or it's your first time doing it) can take a ton of time. There are literally millions of things you could be reading about it; actually 15.4 million if we want to be precise. Unfortunately, no one has...

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