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Archive for June, 2014

Quintessential Seattle Places to Visit During #MozCon 2014

June 29, 2014  |  SEO  |  , , , , , ,  |  Comments Off

Posted by EricaMcGillivray We're gearing up for all of you to land in Seattle for  MozCon! It's just around the corner, July 14-16th, and as we do every year, we want to make sure you have a great time and get a chance to explore our city. (Or to just find a tasty place for dinner after a long day of learning.) If you haven't bought your ticket for MozCon,  do it now! We're quickly selling the last few tickets, and are over 93+% sold out. Buy your ticket today, and sign up for a 30-day free trial to get your Moz Subscriber best deal. (If you...

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Inspirational Butterfly Effect Project by Andreas Preis That Will Make You Smile

June 29, 2014  |  Samples  |  , , , , , ,  |  Comments Off

Do you love butterflies? Do their big and colorful flappy wings amaze you when you see them flying? What about if their wings had a message for you? Andrea Preis a designer, artist and illustrator who is currently living and working in Berlin. He made a personal project called “The Butterfly Effect”. He created these beautiful butterflies by hand-drawing them and cutting them out from a paper. Andreas Preis thought of spreading it out across the city because it might be a good motivation for people who see them. These butterflies incorporate different  messages on their butterfly wings. He made a...

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Google Announces the End of Author Photos in Search: What You Should Know

June 28, 2014  |  SEO  |  , , , , , ,  |  1 Comment

Posted by Cyrus-Shepard Google gives, and Google takes away. Even so, it came as a surprise when John Mueller announced Google will soon drop authorship photos from most search results. This one hits particularly hard, as I'm known as the guy who optimized his Google author photo. Along with many other SEOs, I constantly advise webmasters to connect their content writers with Google authorship. Up until now, would-be authors clamored to verify authorship, both for the potential of increased click-through rates, and also for greater brand visibility by introducing real people into search results.As of today, the MozCast feature graph shows an...

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8 Ways to Use Email Alerts to Boost SEO – Whiteboard Friday

June 27, 2014  |  SEO  |  , , , , , ,  |  Comments Off

Posted by randfish Link building is nowhere near dead, and some of the best link opportunities can be discovered by setting up email alerts for various things that are published on the web. In today's Whiteboard Friday, Rand runs through eight specific types of alerts that you can implement today for improved SEO. For reference, here's a still of this week's whiteboard! Tools mentioned this week Google Alerts Fresh Web Explorer Talkwalker Mention TrackurVideo transcription Howdy Moz fans, and welcome to another edition of Whiteboard Friday. Today we're going to chat about email alerts and using them to help with some of your SEO efforts, specifically content identification, competitive...

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Screen Size Matters: Adapting Content Strategy for Multiple Devices

June 26, 2014  |  SEO  |  , , , , , , ,  |  Comments Off

Posted by SimonPenson The way we consume content is changing at a faster pace than at any time in history. While the shift from print to digital was seismic from a structural perspective, things have not stopped moving ever since. The growth of mobile, and now tablet use, is altering the landscape once again and adding a layer of complexity that businesses have never had to deal with before. Marketers have been talking about a "mobile-first" future for some time now and while I believe that is the wrong way to look at it, there is little arguing against the stats. Earlier this year, Facebook...

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