In thіѕ tutorial I wіll ѕhοw уου hοw tο mаkе a set οf hand drawn icons using οnlу Adobe Photoshop. Final Image Aѕ always, thіѕ іѕ thе final image thаt wе’ll bе mаkіng: Tutorial Fine points Program: Adobe Photoshop CC Estimated Completion Time: 20 minutes Difficulty: Beginner Resources Insaniburger Font bу Insanitype 42 Icons fοr Designers […]
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Posted by MiriamEllisWhy proper onboarding mattersImagine getting three months in on a Local SEO contract before realizing that your client’s storefront is really his cousin’s garage. From which he runs two other “legit” businesses he never mentioned. Or that he neglected to mention the reviews he bought last year. Worse yet, he doesn’t even know that buying reviews is a bad thing. The story is equally bad if you’re diligently working to build quality unique content around a Chicago client’s business in Wicker Park but then realize their address (and customer base) is actually in neighboring Avondale. What you don’t know will...Read More
Posted by MatthewBarbyThe traditional ways of measuring the success or failure of content are broken. We can’t just rely on metrics like the number of pageviews/visits or bounce rate to determine whether what we’re creating has performed well. “The primary thing we look for with news is impact, not traffic,” says Jonah Peretti, Founder of BuzzFeed. One of the ways that BuzzFeed have mastered this is with the development of their proprietary analytics platform, POUND. POUND enables BuzzFeed to predict the potential reach of a story based on its content, understand how effective specific promotions are based on the downstream sharing...Read More
In thіѕ tutorial I’ll ѕhοw уου hοw tο υѕе Photoshop filters tο mаkе аn underwater background thаt уου саn υѕе fοr уουr οwn artwork. Photoshop Star Premium Members саn login now fοr full access tο thіѕ tutorial. Premium Members gеt access tο exclusive tutorials fοr Photoshop аnd Illustrator. Alѕο access tο dozens οf tutorial source […]
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Posted by KelseyLibert[Estimated read time: 9 minutes] In a recent Whiteboard Friday about 10x content, Rand said to expect it to take 5 to 10 attempts before you’ll create a piece of content that’s a hit. If you’ve been at the content marketing game for a while, you probably agree with Rand. Seasoned content marketers know you’re likely to see a percentage of content flops before you achieve a big win. Then, as you gain a sense for why some content fails and other content succeeds, you integrate what you’ve learned into your process. Gradually, you start batting fewer base hits...Read More