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  • Should you be AMPed about Accelerated Mobile Pages?

    August 21, 2016  |  SEO  |  , , , , ,  |  No Comments

    Earlier this year Google began including AMP listings into its mobile search results. AMP, short for Accelerated Mobile Pages, is a specification for creating slimmed down pages for mobile devices. It’s a subset of standard HTML but with restrictions. In addition, Google caches AMPs on its own CDN to provide the fastest retrieval possible. Any AMPs appearing in Google Search results are linked to these cached pages. You may be asking yourself why we need such a thing when mobile phones are already capable of displaying “ordinary” websites. It’s a good question, and admittedly that was my first question when I...

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    Here’s How to Use Your Daily Habits For Writing Better Content in Less Time

    August 11, 2016  |  SEO  |  , , , , , , ,  |  No Comments

    Posted by Lesley_VosThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz, Inc.I write every day for my blog as well as other publications. I'm a big fan of guest posting, and every day I do everything I can to reinforce better writing. The problem: Content creation is time-consuming.Content marketers deal with multiple tasks: social media content (93%), newsletters (81%), articles for websites (79%), blogs (81%), in-person events (81%), and more. Lack...

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    An Essential Training Task List for Junior SEOs

    August 10, 2016  |  SEO  |  , , , , ,  |  No Comments

    Posted by DaveSottimanoLet’s face it: SEO isn’t as black & white as most marketing channels. In my opinion, to become a true professional requires a broad skill set. It’s not that a professional SEO needs to know the answer for everything; rather, it’s more important to have the skills to be able to find the answer. I’m really pleased with the results of various bits of training I’ve put together for successful juniors over the years, so I think it’s time to share. This is a Junior SEO task list designed to help new starters in the field get the right skills...

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    Giving Duplicate Listing Management the Upgrade it Deserves

    August 9, 2016  |  SEO  |  , , , , ,  |  Comments Off

    Posted by George-FreitagDuplicate listings have been a plague to local search marketers since local search was a thing. When Moz Local first introduced duplicate closure in the fall of 2014, the goal was to address the horribly time-consuming task of finding and closing all those duplicate listings causing problems in Google, Bing, and various mapping platforms. Though we’ve consistently been making improvements to the tool’s performance (we’ll get into this later), the dashboard itself has remained largely unchanged. Not anymore. Today, we’re proud to announce our brand new duplicate management dashboard for Moz Local: Here’s a rundown of the features you can...

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    ?The Finalized MozCon 2016 Agenda & Congratulations MozCon Ignite Speakers!

    August 9, 2016  |  SEO  |  , , , , , , , ,  |  Comments Off

    Posted by EricaMcGillivrayAll the puzzle pieces have come together, and MozCon 2016 is ready to rock! Over the past week, I've had the pleasure of peeking at our speakers' outlines, and I cannot wait. Whether you're looking to for the latest SEO information, ready to tackle mobile's biggest issues, wanting to push your content to 10x, or generally wanting to absorb everything online marketing, it's going to be so good. If you're reading this post and remembering you haven't bought your ticket yet, I'll pause: Buy your MozCon 2016 ticket! Now let's get to the good stuff: The MozCon 2016 AgendaMonday08:00–09:00am Breakfast 09:00–09:20am Welcome to MozCon 2016!...

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